About us

‘We can’t discuss our values without first acknowledging the global climate and biodiversity crisis. One of the root causes of this crisis is the rise in consumerism and the disconnect between how we live and the natural resources that sustain life.

The fundamental goal of Far & Wild is to operate in a way that recognises this reality. This requires a rethinking of conventional company values and a commitment to services that create positive environmental impact.

To achieve this, we base our decisions on the following principles, all equally important and integral to our day-to-day operations:

1. Acknowledging the Climate Crisis
   We recognise the urgency of the climate crisis and incorporate this awareness into our daily decisions. Whenever possible, we aim to be a positive net contributor to the environment. At the very least, our actions should cause no harm.

2. Leading by Example
   We use our influence with suppliers, partners, and customers to demonstrate positive leadership and advocate for environmental sustainability.

3. Values-Driven Recruitment
   We intentionally recruit individuals who share our core values, ensuring we retain and strengthen these principles as we grow and diversify.

4. Building Respectful Relationships
   We invest in long-term relationships and treat everyone – from suppliers to colleagues – with respect and good humour. This approach is reflected in our trade partnerships and HR policies.

5. Championing Transparency
   Transparency is at the heart of our operations. Internally, this starts with our leadership team and extends to all staff, creating an environment where the drivers behind decisions are accessible (while respecting personal privacy and trade secrecy).

6. Supporting Communities
   Strong communities are essential for healthy environments. We commit to making a positive contribution to every community we engage with.

7. Encouraging Activism
   We support and encourage our employees to take active stances that reflect Far & Wild’s core values, including involvement in grassroots or national campaigns and other forms of activism.

8. Achieving Commercial Success with Purpose
   Commercial success is a critical part of our mission. It fuels our sustainability goals and demonstrates the viability of running a travel business centred on environmental objectives. In a world driven by capitalist principles, we must engage with the language of economics and profit to drive meaningful change and advocate for environmental protection.

Ultimately, we believe that true sustainability is rooted in action, collaboration, and transparency and these values guide every decision we make as a business.’

Ben Morison
Founder & CEO